RISMA · RIS.CS

Risma is a Moroccan hospitality and tourism company involved in the purchase, construction and operation of hotels and tourist assets in Morocco. It operates through subsidiaries connected to hotel ownership, development and management, including economy, business and leisure hospitality formats. The company serves domestic and international travel demand through hotel properties and related tourist infrastructure. Its business model depends on occupancy, room rates, hotel asset quality, brand partnerships, tourism flows, business travel, operating efficiency and the performance of Morocco's hospitality sector. Key business drivers include customer demand, pricing discipline, operating efficiency, distribution reach and access to financing.